PRSA presents the March 2019 Coffee and Conversations, Making PR Magic on a Shoestring Budget, an event aimed at bringing together public relations professionals to exchange best practices and advice.

The spring session will explore case studies in how organizations and agencies maximized a shoestring budget ($5,000 or less) to pull off a successful public relations campaign.

Attendees of the program will break into small groups and take a deep dive into several case studies—all winners of PRSA Silver Anvils—guided by a moderator. In addition to reading about these award-winning campaigns, attendees will have a chance to share how their own organizations and agencies have created PR magic with a less-than-desirable budget.

The event will conclude with a debrief session, where moderators will report out to the larger group key take-a-ways from their discussions.

A light breakfast will be provided.

Attendees can park in Lot I. View the Campus Map for directions.