As PR professionals, whether you work in the nonprofit, corporate, or agency environment, we must be sure to never forget about the audience that can be our most powerful ally—employees.

In this webinar, Liz Rizzo, senior vice president, reputation research, Weber Shandwick, and Elizabeth McCarthy, vice president, employee engagement and change management, Weber Shandwick, will go through the results of “Employees Rising: Seizing the Opportunity in Employee Activism,” a survey conducted by Weber Shandwick and KRC Research that closely examines the activism of 2,300 employees worldwide.

In this webinar, you will gain insight into:

• The state of today’s workforce.
• The implications of employees using social media to talk about their employers.
• Ways employers can capitalize on their powerful supporters while curtailing detractors
• Customized strategies and tactics for mobilizing each employee segment.

A light lunch is included in the ticket price for this webinar. Register today, as this event will reach its maximum attendance of 20 individuals quickly.